‘Fixer higher’ and other Magnolia network shows Coming to HBO Max in September (exclusive) - variety

Chip and Joanna Gaines' Magnolia network lineup, together with all five seasons of HGTV's "Fixer higher," will begin streaming on HBO Max in September, diversity has learned exclusively.

in keeping with a WarnerMedia source, "select" titles from Magnolia community will come to the streamer Friday, Sept. 30, as part of a web page featuring "curated" content from the Gaineses, which includes "Fixer higher: Welcome domestic," "Magnolia table with Joanna Gaines" and "The lost Kitchen," amongst other sequence.

the previous HGTV superstars launched their Magnolia linear and streaming channel in partnership with Discovery final 12 months, earlier than Discovery's merger with WarnerMedia.

industry sources say that a brand new collection "Fixer upper: The fort," which centers on the Gaines' overhauling their 100-yr old citadel in Waco, Texas, will finest on HBO Max, together with the linear Magnolia community and Discovery+, on Oct. 14.

greater Magnolia network content material will be delivered to HBO Max over time, however also proceed to be available on Discovery+, which costs $4.ninety nine per month with advertisements compared to HBO Max's $9.99 ad-supported plan, the WBD supply says.

The information comes forward of Warner Bros. Discovery's Q2 earnings file and presentation later today which is anticipated to be when CEO David Zaslav & co. exhibit greater concerning the future of HBO Max and Discovery+ — which might be set to be combined into one platform at some aspect — and plans for the leisure of the company.

Magnolia network first launched as an app inside Discovery+ final July and a linear channel rebranded from Discovery's DIY community went reside in January.

As variety solely stated in April forward of the shut of Discovery's acquisition of WarnerMedia and rebrand into Warner Bros. Discovery, it became determined that oversight of Magnolia network, a joint venture between the Gaineses and Discovery, would stream below the team at HBO.

during this new structure, president of Magnolia Allison web page now reports directly to HBO and HBO Max content material chief Casey Bloys. Bloys is one of the few good WarnerMedia professionals nevertheless standing following the mass exodus that first all started ahead of the invention-WarnerMedia merger's shut and has continued on as Zaslav slowly exhibits his new management team and structure.

The fact that HBO and Bloys are heading up the culture brand from the "Fixer upper" stars, in preference to Warner Bros. Discovery chairman and chief content material officer for U.S. networks community Kathleen Finch, is a great sign of integration among the two agencies, since the couple has lengthy been deeply tied to the id of the legacy Discovery, due to the Gaineses' origins as HGTV icons.

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